Can Folk Really Replace Your CRM Spreadsheet?
- Kani Chaudhary

- 2 days ago
- 3 min read
✨ Most CRMs are built for giant sales teams with complicated pipelines and endless fields no one uses. The result? Small teams default to messy spreadsheets and manual updates that never stay current.
What if you could have a modern, collaborative CRM that’s actually pleasant to use?
Enter Folk, the platform promising to replace scattered spreadsheets with a sleek, intuitive way to manage your network and deals. But is it really the answer for lean teams — or just another pretty contact list?

🛠 What Is Folk— And Who’s It For?
Folk is a modern, lightweight CRM built for founders, agencies, small sales teams, and anyone managing lots of contacts. It helps you centralize, organize, and collaborate on your network without the complexity of traditional enterprise CRMs.
If you’re a:
Founder nurturing investors or partners
Agency managing client relationships
Sales team tired of clunky legacy systems
…this one’s worth checking out.
🚀 Features Worth Buzzing About
🗂️ Smart Contact Management
Import, merge, and organize contacts from Gmail, LinkedIn, CSVs, and more — without duplicates.
🤝 Collaborative Workspaces
Share contacts, notes, and updates with your team in one place.
📅 Integrated Reminders & Follow-Ups
Never drop the ball with built-in reminders and activity tracking.
⚡ Custom Fields & Tags
Segment your network exactly how you want with flexible fields and tags.
🔗 Email & Calendar Sync
Connect Gmail and calendars for easy logging and context in every conversation.
🔄 Bulk Import & Merge
Quickly clean up messy CSVs and merge duplicate contacts without losing data.
💼 Company Profiles
Group contacts by company to track org-level relationships and deals.
💬 Mention & Collaborate
Tag teammates in notes to ask questions or assign follow-ups seamlessly.
🧠 Maria Vittoria’s Strategic Take
Folk isn’t just another contact list — it’s your team’s shared brain for managing relationships. For GTM teams, agencies, and founders, it replaces messy spreadsheets and scattered notes with one clean, collaborative hub. It’s built to make sure no one forgets to follow up, no deal goes cold, and your network actually works for you. It’s incredibly intuitive with no steep learning curve, making it perfect for teams that need to collaborate seamlessly on contacts and deals without wrestling with overcomplicated systems.
What I like:
Incredibly easy for teams to adopt.
Perfect for teams collaborating on contacts and deals.
What to watch for:
May lack deep sales pipeline automation for complex teams.
Best for SMBs, not large enterprise rollouts.
Heavy Gmail/Google Workspace focus.
Plans | Monthly | Annual | Notes |
Standard | $25 | $240 | • 2k emails • 500 enrichments • 1 account sync • 2k magic fields |
Premium | $50 | $480 | • 5k emails • 1k enrichments • 5 account syncs • 5k magic fields • Migration service • Priority support • Dedicated CSM |
Custom | $100 | $960 | • All custom • Dashboards • Custom billing • Advanced roles & permissions • Deals • Email sequences |
🧩 Niche Fit
Folk is perfect for founders, agencies, small sales teams, and marketers who treat relationship-building as a core growth lever. If you’re managing investors, partners, clients, or deals and want to replace messy spreadsheets with a sleek, collaborative CRM, Folk turns relationship management from chaos into a streamlined, shared process that keeps everyone aligned and on top of every opportunity.
🏁 Final Verdict
Maria Score: 8.5/10Takeaway: Folk is the modern, collaborative CRM that helps you replace spreadsheets and actually manage your network like a pro.
It is worth trying especially if you’re tired of overbuilt, overpriced CRMs.
🧪 Try Folk here: https://www.folk.app



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